With more than fifteen years experience in marketing, sales and project management, Erika Hovland provides strategic marketing services to build brands and create strategies for market entry and growth.
For the past three years, Erika has been a consultant to growing businesses in need of strategies and services to launch, grow, or build the organization. Her breadth of experience includes consulting in industries such as medical devices, over-the-counter health supplements, spa services, apparel, nonprofits in the arts, plumbing services, sporting safety equipment, genetic testing, mobile apps and IT services in the United States, France and the United Kingdom.
As the Product Director of a pharmaceutical brand for a Fortune 500 company, Erika received top tier awards for excellence in marketing, and led her team to reach sales of more than $500 million. She was a Promotion Manager for an anti-depressant that reached market leadership position with more than $2 billion in annual sales. Additionally, her experience has included key roles in sales, customer service and project management. During the multi-billion corporate merger of GlaxoSmithKline, she led large cross-functional projects to integrate operations and achieve significant on-going savings, and was recognized with numerous awards for outstanding project management.
Erika advises businesses on marketing activities as a strategic partner to The Propel Consulting Group.
Erika also teaches undergraduate courses in marketing as Adjunct Faculty at Temple University. She has a Bachelors of Science from the University of Minnesota and a Masters in Business Administration from Temple University.